Stick up for silliness! The ability to be silly can play a major part in the success of your oh-so-sensible organisation. Here’s how.
The contention goes that, by constantly ‘bleating on’ about women’s rights, we’re drawing attention to difference rather than similarity. It keeps women stuck in the role of the weakest link, constantly needing support and special privileges instead of naturally rising to the top through talent and hard work. Surely we’ve moved beyond all that now, haven’t we…?
You know how it starts. (“Hello, am I speaking to…? Great! How are you today?”).
You know the type. (Pushy. Talks too fast, listens too little).
You know the tactic. (“A special deal, just for you, but only if you buy it TODAY…”).
You know the feeling. (Oh dear, here we go…).
For a nation that loves to buy stuff, the word ‘sales’ has a heap of negative connotations.